I can see Hollywood easing up on AI. But I think that at the least, they want writers and actors to be able to us AI if they want to.
What would get the guilds to budge is residuals on streaming, but the streaming platforms don’t have an income stream to pull that money from (it should be through advertising, but most subscribers sign up for ad free tiers), so I don’t think we’ll see the studios move on that yet.
I totally agree that streaming residuals are going to be the skeleton that any deal builds on. But until the Streamers are compelled to be transparent with their viewer data, it won’t be a good faith offer.
I can see Hollywood easing up on AI. But I think that at the least, they want writers and actors to be able to us AI if they want to.
What would get the guilds to budge is residuals on streaming, but the streaming platforms don’t have an income stream to pull that money from (it should be through advertising, but most subscribers sign up for ad free tiers), so I don’t think we’ll see the studios move on that yet.
I totally agree that streaming residuals are going to be the skeleton that any deal builds on. But until the Streamers are compelled to be transparent with their viewer data, it won’t be a good faith offer.